Ford Fiesta crosses 1million mark in Europe

  • Published March 11, 2011
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Figo has changed the course of Ford in India in the past one year and it obviously wants to take it forward, and what better way than to launch the car that has just reached sales figures of one million in Europe - The Fiesta.


28 months is what it took for the car of the masses to reach the magical figure of one million. The master of design and performance that it is, it has been the best selling car for two consecutive years in a row in Europe ever since its launch in October 2008. Adding more to the pluses is the intense research and numerous crash testing efforts that the company’s safety engineers have undertaken in order to make sure that the car is safe globally. Wait, there’s more! The award winning c-segment sedan has achieved the top rankings in the crash test ratings in Europe, US and China. The car sure is safe and so is the future of Ford in India with an asset like Fiesta on their hands.

The stylish car also threw down the Focus to take the top notch.  With sales figures showing almost 2.4 lakh, nearly one fourth of the European sales take place in UK. The only question is, can it do equally well in India? Well, that is one question only time will be able to answer.

From my outlook, Ford India couldn’t lay a safer bet than to bring one of its best cars to the country when the 100 year old company knows that its former model had already made a mark on the sales chart here.

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