Have A Look At The All New Designed Mahindra SUV Dealership Unveiled In Mumbai

Quick Highlights

• Mahindra unveiled a newly designed dealership.
• It is based on their heartcore design philosophy.
• The new showroom will include demos of Mahindra’s modern tech including the INGLO architecture.
• It also includes an app-based ownership experience through the Me4U app.
• Will sell both EVs and ICE-based SUVs.

Mahindra has inaugurated an all-new-designed showroom in Mumbai, India. They say it is designed following their heartcore design philosophy set to house both their new electric-origin SUVs as well as the ICE-powered SUVs. Besides the new colour palette, new layout and newer lighting, what’s interesting is that these new Mahindra showrooms will comprise demos of many of Mahindra’s modern technologies for visitors to experience first-hand.

What's Different In This New Dealership?

The newly designed dealership will have a new colour palette and new lighting elements alongside several modern technologies which include giving visitors an interactive demo of Mahindra’s INGLO architecture, MAIA AI assistant and the sonic studio experience of Harman Kardon sound system with Dolby Atmos with which the new Mahindra electric SUVs are equipped with. 

Beyond sales facilities, the updated showrooms will also have an updated service facility with dedicated EV-specific bays, AI-powered remote diagnostics and a national network of Battery repair centres. 

The new CHARGE.IN will simplify EV charging with home installations and access to India’s fast charging network. The service facility will now involve remote diagnostics, predictive maintenance as well and a Me4U app that is intended to simplify the ownership experience right from pre-sales to after-sales.  

Mahindra Cars In India

The first two electric SUVs under Mahindra’s BE and XEV sub-brands – the BE 6 and XEV 9e pave the way for a broader EV portfolio in the future. These models come packed with an array of premium features, dual battery pack options, and an impressive claimed range of over 600 km. While the BE 6 and XEV 9e sit in different segments, they cater to buyers looking for futuristic electric SUVs. Both sit in different segments with the BE 6 priced between Rs 18.9 lakh to Rs 26.9 lakh and the XEV 9e priced between Rs 21.9 lakh to Rs 30.5 lakh (all prices, ex-showroom).

Besides, these showrooms will also home the other Mahindra SUVs like XUV 3XO, XUV 700, Scorpio and Scorpio N, Thar and Thar Roxx, XUV 400 as well as the Bolero range.

This move further elevates the fact that Mahindra is well serious with their expansion ahead on our shores with not only upcoming vehicles on the cards but also the new age showrooms that are set to uplift the customer visit and service experience over the span.