Hyundai Grand i10 Overtakes Venue In August 2019 Sales

• Hyundai sold 9,403 units of the Grand i10 and Grand i10 Nios in August 2019.
• Various offers and discounts on the older model contributed to the sales figures.
• The launch of the Grand i10 Nios boosted Hyundai’s sales figures further.
• Meanwhile, the Venue managed to trump over the Vitara Brezza last month.

The launch of the Grand i10 Nios helped the Grand i10 range of compact hatchbacks become the best-selling car in Hyundai’s lineup in August 2019. The fact that Hyundai’s latest models - the Grand i10 Nios and the Venue - have found favour with Indian car buyers should come as a respite for Hyundai in an otherwise dim market.

A total of 9,403 units of the i10 were sold in August 2019. In contrast, Hyundai sold just 5,081 units of the Grand i10 in July. The sales figures provided by Hyundai don't reveal the sales split between the Grand i10 and the Grand i10 Nios. But the jump in sales can be attributed to the launch of the new feature-packed offering as well as other measures, including the Grand i10’s price revision and the various discounts offered by Hyundai dealers across the country. 

Ahead of the Grand i10 Nios’ launch, Hyundai slashed the Grand i10’s prices by Rs 95,000. Meanwhile, dealers offered an exchange bonus of Rs 30,000 and cash benefits of up to Rs 65,000 on the older model.

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The new Nios offers the same running gear as the Grand i10, but the cabin ambience is a notch above its segment rivals. Besides, other features like LED DRLs and projector headlamps and fog lamps come at a price highly competitive with the older car. To prevent the Xcent from cannibalising the Nios’ sales, Hyundai will launch the upgraded compact sedan next year.

Meanwhile, Hyundai sold 9,342 units of its previous best-seller, the Venue, in August. This, coupled with factors such as uncertainty regarding diesel cars in the BS6 era, helped the Venue trump the Maruti Suzuki Vitara Brezza, which is a diesel-only offering, last month. With the launch of the Elantra facelift around the corner, Hyundai will be hoping to replicate this success in a segment where it has struggled in the past. 

Source: Team-BHP