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- Oct 9, 2024
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Price hike of up to 2% to be placed on select models across Merc’s lineup in India.
The German carmaker is also offering financial schemes to reduce cost of ownership despite the price hike.
Mercedes-Benz is gearing up for the launch of the all new AMG GLE 53 Coupe in India on September 23.
The ongoing coronavirus pandemic has dealt a huge blow to the automotive industry over the past few months and Mercedes-Benz is no exception. Due to the rising input costs and a weakened currency, the German carmaker has decided on increasing the prices of its lineup in India.
Across its model range, cars will see a price hike of up to two per cent. Yep, the luxurious and expensive three-pointed star adorning luxury vehicles just got costlier. But according to Merc, if you’re still interested, it has your back.
Mercedes-Benz Financial Services is offering some attractive solutions under its ‘Unlock with Mercedes-Benz’ campaign, ensuring that you get an optimised cost of ownership. Models like the C-Class, E-Class, and GLC are accompanied by EMI offers:
C-Class: EMI starting 39,999 | ROI @ 7.99% | New Star in 3 years | Complimentary first
year insurance
E-Class: EMI starting 49,999 | ROI @ 7.99% | New Star in 3 years | Complimentary first
year insurance
GLC: EMI starting 44,444 | ROI @ 7.99% | New Star in 3 years | Complimentary first year insurance
“The weakening of the currency since the beginning of the year, combined with a sharp increase in the input costs have been a matter of concern, creating significant pressure on our bottom line. To offset these costs and drive a sustainable business, we have few options but to make some nominal yet necessary price adjustments. We as a customer centric brand will be absorbing most of the impact, however passing on a portion of it up to 2%, seems inevitable.” said Mr. Martin Schwenk, MD and CEO, Mercedes-Benz India.
In other news, Mercedes-Benz is all set to launch the new AMG GLE 53 Coupe in India. It was recently unveiled and bookings have been open since September 8. This will be the first time a GLE Coupe has made it to our shores.
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