New Harley-Davidson dealership opened in Coimbatore

Harley-Davidson India has announced the launch of new dealership in the city of Coimbatore which further fortifies the brand’s presence in India. Western Ghats Harley-Davidson is the seventh dealership opened by the American manufacturer in South India. The new outlet is the first to be set up in Coimbatore and the second in the state of Tamil Nadu. The showroom is located on Avinashi Road in Coimbatore. On a national level, the new dealership marks the brand’s 21st showroom in India which will cater to aspiring new customers and provide support to existing ones.

Commenting on the launch, Vikram Pawah, Managing Director, Harley-Davidson India said, “The passion, enthusiasm and respect Harley-Davidson brand has received from customers and enthusiasts in the Southern region continues to inspire our growth plans. The Western Ghats Harley-Davidson in Coimbatore is part of our natural progression to reach out to more brand enthusiasts and cultivate the sport of leisure motorcycling in the region. We look forward to solidifying our presence in India by growing through a trusted network of independently owned dealerships.”

The 8,000sq.ft. facility will offer the complete range of 13 bikes by Harley-Davidson India. The new outlet will also be offering the new Sportster 1200 Custom. Apart from motorcycles, the new dealership facility will also have authentic Harley-Davidson merchandise, various accessories and parts which can be used to customize the bikes.

Harley-Davidson has been progressively increasing its product network in India. Prior to the new dealership launched in Coimbatore, the American bike manufacturer has launched dealerships in Chennai, Kochi, Bangalore, Hyderabad, Goa, and Calicut in South India.