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- Oct 16, 2024
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Toyota has launched a smartphone app called 'Toyota Connect India', in a bid to digitise the ownership experience. Available on Android and iOS, the app is a cloud-based service which is backed up by a dedicated call centre for assistance. "With this launch Toyota aims at delivering convenience, complete peace of mind while on the road and sheer delight of owning a Toyota car," reads a release issued by Toyota India.
What does it have in store?
A unique feature, Toyota says, is "assisted navigation". The app features offline maps with real time traffic updates. Moreover, the call centre is on standby round the clock for any assistance. Other features include service reminders, online service appointment booking, live service status and a built-in e-payment gateway.
Speaking about the all-new service offering, Mr. Akitoshi Takemura, Sr. Vice President, Toyota Kirloskar Motor, said, “We believe the app will redefine ownership experience by establishing a seamless contact point with Toyota customers at all times, so that they feel Toyota is always there for me."
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Mr. N Raja, Director & Senior Vice President, Sales & Marketing, Toyota Kirloskar Motor, said, “With the launch of ‘Toyota Connect’, we aim at ensuring a seamless, convenient and pleasing ownership experience for Toyota customers. Hence, the platform has been built with careful consideration and application of our global standards of customer privacy and data security."
Manufacturers have resorted to mobile apps time and again to add a little extra to the ownership experience. For instance, Tata vehicles such as the Tiago and the Hexa have their own suite of apps, and Mahindra has the 'BlueSense' app for practically every car from the KUV100 to the XUV500.
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