Suzuki plans to achieve 5 per cent market share with Hayate
- Published May 29, 2012
- Views : 15207
- 1 min read
Suzuki Motorcycle India today said it aimed at achieving five per cent market share in the mass segment (100-110 cc) with the launch of its latest two- wheeler, the Hayate. The overall market size of this segment is approximately 4.5 lakh units per month, the company's National Head (Sales) Anand Thakur told reporters.
Announcing the Tamil Nadu launch of the 112-cc engine powered motorcycle, he said the state contributed to around 10 per cent of the company's sales, while it was 30 per cent from the entire southern region.
On the company's future plans, he said while the present manufacturing capacity stood at 3.6 lakh vehicles per annum, it would be expanded to 4.5 lakh by this fiscal and eventually cross the five lakh mark by 2013-14.
A new plant would come up at Rohtak in Haryana. "The total investment till date is Rs 500 crore," he said in response to a question but declined to elaborate. The company would be present in all segments of two- wheelers by 2014 with six or seven offerings, he said, adding that Bollywood actor Salman Khan had been roped as Hayate's brand ambassador.
Hayate (Read : Suzuki Hayate Launch), meaning fresh Breeze or swift wind in Japanese, will be available in five colours and the company is expected to meet customer requirement of a mileage of 70 km per litre, he said, adding that it is aimed at tapping the emerging rural and semi-urban markets.
Suzuki Hayate Alternatives
-
TVS Star City Plus
Rs. 75,000
-
Hero Glamour
Rs. 82,598
-
Hero Splendor Plus
Rs. 76,306
-
TVS Sport
Rs. 59,881
See what our community has to say! NEW
India's largest automotive community
- Latest News
- Popular News
-
Two-Wheeler News Wrapup: Royal Enfield Goan Classic 350, Honda Activa Electric, Royal Enfield Continental GT 750, TVS Apache RTR 160 4V, and more -
BREAKING: Royal Enfield Goan Classic 350 Launched At Rs 2.35 Lakh -
BREAKING: Royal Enfield Scram 440 Unveiled at Motoverse 2024 -
EXCLUSIVE: Lectrix NDuro Spied for the First Time
Similar Bikes Review
Trending Suzuki Bikes
- Suzuki Hayabusa Rs. 16.90 Lakh
- Suzuki Gixxer SF 150 Rs. 1.45 Lakh
- Suzuki Gixxer 150 Rs. 1.34 Lakh
- Suzuki V-Strom SX Rs. 2.11 Lakh
- Suzuki Gixxer SF 250 Rs. 1.92 Lakh
Trending Suzuki Scooters
- Suzuki Access 125 Rs. 80,700
- Suzuki Burgman Street Rs. 94,301
- Suzuki Avenis Rs. 92,000