TVS Eurogrip To Enter The Big Leagues With Tyres Aimed At Big BIkes
- May 6, 2022
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The first batch of the 2021 TVS Apache RR 310 ‘Built To Order’ platform has been completely booked for September. Slots for the next lot of 50 BTO units commence on October 1.
For reference, the BTO platform allows you to customise a new RR 310 using two kits: Dynamic and Race, to suit your riding style.
TVS is known to constantly push the envelope to improve its products, and the Apache RR 310 is a testament to this. It's been improved year after year to become one of the best (if not the best) sub-400cc bikes currently available in the market. And the BTO package makes it even better.
The bike was launched in August this year at Rs 2,59,500 (ex-showroom), just Rs 4510 more than the outgoing model. The Dynamic and Race kits are priced at Rs 12,000 and Rs 5,000, respectively. Read about them in detail here.
Press Release:
TVS Apache RR 310 Build To Order (BTO) motorcycle attains 100% bookings for the first month of its launch
Bangalore, September 24, 2021: TVS Motor Company, a reputed manufacturer of two-wheelers and three-wheelers in the world, today announced its flagship motorcycle TVS Apache RR 310 BTO, has attained 100% bookings. The first product under TVS ‘Build To Order (BTO)’ platform has received tremendous response from the customers and has achieved this milestone. The next slot for booking TVS Apache RR 310 BTO will commence from October 1, 2021.
The TVS BTO platform empowers the customers to customise and personalise their two-wheelers when making a purchase, which will be built directly at the factory as per their requirement(s). TVS Apache RR 310 (BTO) customers can select pre-set kits, graphic options, rim colour options, and personalised race numbers. The kits, namely, Dynamic and Race, offer an array of features that further accentuate performance and styling as per customers' usage and needs.
To place an order on the TVS ‘Built To Order’ platform, customers can download the TVS ARIVE app or visit the web configurator, which will allow them to configure their motorcycle. Customers get to choose between performance kits, colour options, and black or red alloy wheels for the Titanium Black colour. They also get the opportunity to personalise their race machine with a unique race number, available as a graphic on the visor. In addition to this, TVS Motor Company is offering a unique ‘Race Replica’ graphic inspired by the TVS Racing OMC race machines. Customers can also track their orders across various stages on the TVS ARIVE app or the web configurator. The app can be downloaded on Google Playstore and Apple App Store for iOS.
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